Who are the primary users?

Happy ListenerThis content is used by a wide audience, including the following:

  • Blind, visually impaired
  • Physically challenged
  • Commuters
  • Exercisers
  • Individuals learning a second language
  • Students with reading disabilities
  • College students
  • Young adults
  • Individuals who travel long distances for their work - i.e. truckers, regional sales reps,

For some users of digital audio books, by either preference or necessity this is the only way they ingest book-length content.  For others digital audio books fill a reading niche, but reading printed books and ebooks remains of interest to them. 

Don't assume that a wildly popular downloadable digital audio book service in your library will eat into the circulation statistics for your printed and ebook collections. 

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